For any business, especially local ones, developing a strategy to foster customer interaction and regularity with your business is incredibly beneficial for not only your customers, but for your brand reputation as well.
If you are a local Rochester business looking to strengthen your bond with your consumers, you may want to consider a “Deal of the day” program, or something along the lines of a customer loyalty program. There are several advantages to deal of the day or loyalty programs that are great for bringing in new customers, and strengthening ties with old ones.
Chances are, you have heard of businesses doing Deal of the day type specials through rochester coupon websites like Groupon or living social. Rochester groupon features discounts on products and services if a certain number of people are willing to purchase.
The advantage to doing something Groupon Rochester is that it generates awareness of your product or service to people who may not otherwise be exposed to them. Thus, you bring in new customers, and give discounts to existing ones.
Deal of the day type rewards programs are also incredibly easy to implement, which allows you to offer your customers something special without having to exhaust a ton of your budget or resources. If you are a local business looking to expand your reach as well as strengthen existing bonds with your customers, a deal of the day or loyalty program is a great place to start.